Ice Cube

Don’t worry about Dr. Dre’s kids … or Ice Cube’s … or Eazy E’s … ’cause they might have a future in film — playing their fathers in an upcoming N.W.A. flick.The rap icon and his wife were outside Red O restaurant in L.A. this weekend when we…

Permalink

The creators of The Ice Cube Diet turn to LocallyRank to deliver new internet marketing strategy.

Looking to score a hit online, Nike (NKE) a few days ago posted an extended TV spot to YouTube. Nothing new there. It even includes blinked-and-you-missed-them cameos by mega-priced superstar-endorsers Kobe Bryant and Ice Cube. But the real star of this video is Paul Rodriguez Jr. Don’t know who that is? Then you’re clearly no fan of skateboarding, dude. The skater faithful, though, have responded. Makes you wonder: Will YouTube, and not TV, determine the next generation of celebrity endorsers?

Title: “Nike SB – Today Was a Good Day – Extended Version”

Stats: Posted on July 29, this video has collected over 160,000 views and 614 text messages.

What you see: Twenty-four-year-old Paul Rodriguez Jr. (yes, he’s the son of the comedian Paul Rodriguez) is a pro skater and aspiring actor, though he’s better known for making virtual appearances in video games than anything you may have seen on the tube or on the big screen. Never mind that. In this two-minute-21-second video, Rodriguez zips around the streets of Los Angeles on his trusty board, pulling off a series of tricks while the Ice Cube track “Today Was a Good Day” plays on in the background as the soundtrack. How good a day? It’s all fine until Rodriguez has a run-in with Ice Cube at the very end.

Take Out/TakeAway: In April, we wrote about Danny MacAskill, a young Scottish man who performs a series of amazing tricks on his stunt bicycle, a video that went on to record nearly 9 million viewings in a little over three months’ time. Danny was riding on behalf of a relatively unknown Scottish bicycle maker, Inspired Bicycles. It’s a video that goes down as one of the most popular this year, turning Danny and the Inspired Bicycles brand into overnight stars. Nike is a better-known name, of course. But judging by its online fan base, Nike SB (that’s short for skateboarding) can hardly compete with Danny and his stunts. Can Rodriguez create some much-needed buzz for the mighty Nike then?

Social Media Effect: Rodriguez is the ideal celebrity endorser for the YouTube era. He’s handsome, athletic, and he’s got celebrity in his blood. But the YouTube faithful are a tough crowd. They barely hesitate when there’s an open comment field. So far, they approve of Rodriguez and his stunts. As one commenter writes: “Legit best skate commercial yet! so steezy i mean buttery steeze prod.” In skater-talk, that’s high praise. Just don’t ask us to translate.

***

YouTube BrandWatch is The Big Money‘s exploration into how the world’s best-known businesses, so adept at managing their images offline, are being perceived online, where control is harder to come by. Every week, The Big Money features a corporate-themed video that’s had significant viewership on YouTube: some approved, some unapproved, some mashed-up combinations of the two. And we’ll ask our readers to vote on how the video affects the brands. We think the responses will surprise you, and provide a window onto what is fast becoming the most important playground for corporate games. (Note: This feature has no official relationship to YouTube or its owner, Google.)

A

Radar DDB UK provides social media strategy and insight for major brands.

A

A News Blog about Motorcycle Accident Attorneys Orange County. Personal injury is a legal term for an injury to the body, mind or emotions, as opposed to an injury to property. The term is most commonly used to refer to a type of tort lawsuit alleging that the plaintiff’s injury has been caused by the negligence of another, but also arises in defamation torts. The most common types of personal injury claims are road traffic accidents, accidents at work, tripping accidents, assault claims, accidents in the home, product defect accidents (product liability) and holiday accidents. The term personal injury also incorporates medical and dental accidents (which lead to numerous medical negligence claims every year) and conditions that are often classified as industrial disease cases, including asbestosis and peritoneal mesothelioma, chest diseases (e.g., emphysema, pneumoconiosis, silicosis, chronic bronchitis, asthma, chronic obstructive pulmonary disease, and chronic obstructive airways disease), vibration white finger, occupational deafness, occupational stress, contact dermititis, and repetitive strain injury cases. If the negligence of another party can be proved, the injured party may be entitled to monetary compensation from that party. In the United States, this system is complex and controversial, with critics calling for various forms of tort reform. From: Motorcycle Accident Attorneys Orange County. Attorneys and lawyers often represent clients on a “contingency basis,” in which the attorney’s fee is a percentage of the plaintiff’s eventual compensation, payable when the case is resolved. Oftentimes, having an attorney becomes essential because cases become extremely complex, such as in medical malpratice cases. From: Motorcycle Accident Attorneys Orange County.

Infoupdater.com provides Los Angeles Search Engine Optimization, Search Engine Marketing, SEO, SEM, Web Design, and News Content For Websites and Blogs. What are Robotic Blogs? Robotic blogs are WordPress blogs that have dynamic content. These blogs are relevant to your website and are updated automatically everyday by our system without any interference on your part. The content is unique and is based on a patent pending technology. Since they are updated as new content is created, they are self updated and Google loves it. The content is News links and News description extracted from 120,000 RSS pages all over the Internet. It is usually a combination from several RSS pages. This combination is unique and fresh to Google. Since we have control over their creation, we make them relevant to your website and we also place relevant back links (with your keywords anchored) from these websites. From: Los Angeles Search Engine Optimization, Search Engine Marketing, SEO, SEM, Blog and Web Design Services

Senior Housing 55 offers the real time news on Assisted Living, Elder Abuse, Geriatric, and Research Studies

Source for free legal documents for California, free business documents, technology documents, educational documents, creative documents, document sharing, document publishing, web 2.0, embedded documents, document conversions, word to pdf, free docs, document sharing – Docstoc is a community for people to find and share professional documents. Find free legal documents and free business documents.

Personal Injury Lawyer Los Angeles – FREE CONSULTATION by Personal Injury Attorney Los Angeles – Legal Defenders, Los Angeles Personal Injury Lawyers – Get a FREE CONSULTATION from a Personal Injury Lawyer Los Angeles from Law Offices of Burg and Brock, who have won over $100 million in verdicts and settlements for clients

Car Motorcycle Accident Attorney – FREE CONSULTATION by Car Motorcycle Accident Attorney Los Angeles – Legal Defenders, Los Angeles Personal Injury Lawyers – Get a FREE CONSULTATION from a Personal Injury Lawyer Los Angeles from Law Offices of Burg and Brock, who have won over $100 million in verdicts and settlements for clients

Car Motorcycle Accident Attorney – FREE CONSULTATION by Car Motorcycle Accident Attorney Los Angeles – Legal Defenders, Los Angeles Personal Injury Lawyers – Get a FREE CONSULTATION from a Personal Injury Lawyer Los Angeles from Law Offices of Burg and Brock, who have won over $100 million in verdicts and settlements for clients

Page took 2 seconds to load.